Category: Product Management

Do you know what is common between all products in the market? They all started with ‘the great idea’. But then why do products fail? As per the Marketing Research Association, only 40% of developed products make it to the market, of which only 60% generate any revenues. One of the key reasons identified for […]

For a Product Manager, it is easy to get overwhelmed with the number of tasks and responsibilities at hand. A Product Manager has to constantly engage with engineers, designers, analysts, stakeholders, and users. While juggling multiple balls at the same time, it is natural to lose track of product development. In such situations, a Product […]

Work management software company Trello has become a popular name in the industry. With a diverse portfolio of products, the company caters to more than 50 million users at present. Trello offers project management products across verticals such as design, education, HR & operations, marketing, team management, support, product management, and more.  Behind creating such […]

Launched in 2006, software company, Hubspot today has a customer base of more than 121K. With its business automation products, Hubspot helps brands up their marketing game and drive sales. Its list of popular products and services includes website integration, content creation, lead capture, client relationship management (CRM), sales, and inbound marketing. In addition to […]

Founded in 2012, the ride-hailing app Lyft has shortly gained prominence across the US and Canada. Valued at more than $24 billion, Lyft has some great products in its portfolio such as ridesharing, motorbikes for hire, luxury vehicles, and food delivery. With its user-friendly products, Lyft today dominates 32% of the US ride-hailing market share […]

In a very short time, California-based startup, Airbnb has emerged as one of the most popular places to work among product leaders. In 2016, Glassdoor ranked Airbnb as the best place to work in the U.S. Valued at more than 100 billion dollars, it has redefined vacation experiences with its unique product offerings. And a […]

Founded 38 years ago, software company Adobe still holds a monopoly in the creative world. From Illustrator to Photoshop to Acrobat X, Adobe has a long and innovative list of products in its portfolio. Behind Adobe’s successful line of products is its visionary team of Product Managers.  So, if you are an aspiring Product Manager […]

Product Management is a one of its kind tech role which doesn’t require a technical background. Having said that, to become a successful Product Manager, you need to have some key hard skills. These Product Management hard skills are transferable skills that will become more important as you move up the career ladder.  Why Product […]