E&ICT Academy, IIT Guwahati
Executive Program in Product Management with E&ICT Academy, IIT Guwahati
8 Months | Live Instructor Led | Weekend Online
Specialize in Product Leadership, Growth, Monetization in
8 Months with India's #1 Product Management Certification
Get Dual Certification From
Talk to Learning Advisor
76195-55873
9 AM - 9 PM IST
Admission Deadline : 30 Jul 2023
E&ICT Academy IIT Guwahati
Live Classes
8 Months
Next Cohort
24th Sept 2023
Career Services by Accredian
Program Overview
This Program Includes:
8 Terms - Product Leadership, Growth & Monetization
Learn from the Top Industry Professionals
Duration: 8 Months | Weekend Online
Certification from E&ICT, IIT Guwahati
Live Instructor Led Classes
Daily Doubt Clearing
Capstone Projects
No Cost EMI upto 12 Months
Placement Support & Assistance
Product Demo Day
1:1 Career Mentorship Sessions
Who Should Join?
Engineers, MBAs, Freshers, Analysts, Leads, Program Managers, Product/Project Managers, or anyone from Non-Tech (Sales, Marketing, Teaching) backgrounds who is interested to learn the building blocks of Product Management.
Job Opportunities
Product Analyst, Associate Product Manager, Product Manager, Senior Product Manager, VP Product Management, Director Product Management, Chief Product Officer.
Want to Know More?
The world needs Product Managers who understand needs,
people, and outcomes to build great products.
- Suchit Majumdar, Chief Product Officer, Accredian
Program Syllabus
Term 1 : Introduction to Product Management
4 weeks
Roles & Responsibilities of a PM
User Research for PMs
Market Research for PMs
Competitive Analysis for PMs
Term 2 : Product Strategy & Roadmap
4 weeks
What is Product Planning Cycle?
Establishing Product Vision & Mission
Formulating Product Strategy & Product Goals
What is Product Backlog & Roadmap
Term 3 : Design Thinking & UI/UX
4 weeks
Design Thinking for PMs
Building MVP - Artefacts, Persona Mapping & PRDs
UI/UX for PMs
- Designing Mockups, Wireframes, & Prototypes
Term 4: Agile Product Engineering
4 weeks
Introduction to Engineering for Product Managers
Understanding Microservices & Cloud Services
Waterfall & Agile Methodology
Understanding Scrum & Kanban
Term 5 : Product Marketing & Launch
4 weeks
Product Development & Planning User Tests
Product Launch & A/B Testing
Data Driven Product Marketing & Consumer Behaviour
Measuring Brand & Impact of Product Marketing
Project: Design Discovery
Design Discovery requires one to apply design thinking concepts to create human-centred and action-oriented solutions. As a PM practitioner you will be competing with the best to solve a complex challenge.
Term 6 : Growth & Scaling
4 weeks
Driving Product Growth
Who is a Product Growth Manager?
Product Growth Strategies
Audience & Channel for Growth
Term 7 : Product Monetization
4 weeks
Understanding Product Monetization
Decoding Buyer Psychology
Product Pricing Models & Strategies
Measuring Product Monetization Success
Term 8 : Product Leadership
4 weeks
Business Strategy
Digital Marketing Strategies for Product Leaders
Building Product Culture - Team, Stakeholders, Skills
Storytelling for PMs
Capstone Project
-
Wittr is a major micro blogging app popular across the globe. The management team has reached out to Accredian PM consultants to help them over come a major hurdle related to declining app usage by its customers.
The company has collected Data and figured that customers have been moving onto a major competitor app because it provides them a micro vlog feature. The company need help from you to strategize, plan and design the new feature in their app as well.
Go ahead and help the company succeed using the new feature
Tools you Will Learn
Completion Certifications
Live Projects and Case Studies
Topic-wise Assignments
Product Demo
Day
Faculty & Mentors
Prahlad,
Paypal
Sai,
Harihara,
Amazon
Shailendra,
Spinny
Gaurav,
IIT Guwahati
Rajib,
Walmart
Ankur,
Archer
Share your Achievements
with Your Professional Network
Globally Recognized Certifications
Unique Certification ID
Lifetime Validity
10000+
Professionals Upskilled in
Product Skills
55%
Average Salary Hike after Career Transition
2-in-1
Get certified from both
Accredian and IIT Guwahati
Our Students Work at
Recent Career Transitions
GCPM
GCPM
PGPPMDS
PGPPM
Ranjith Malapaty
Sr. Software Engineering Manager
Sr. Technical Product Manager
GCPM
PGPPM
Beyond the Program Advantage
Learning Resources & Technical Support
Dedicated resource center with 1000+ resources to ease your Product management journey. 24/7 Technical support to answer your queries.
Industry Immersion with Top Product Leaders
Monthly Speaker Connect
Your learning isn’t limited to the weekly sessions led by faculty but at Accredian we rope in top product leaders across the world to help you gain not only practical insights but also prep you for cut throat competition.
International Summits
Every year, we organize Product Week Summits inviting leaders from one diverse geography. Most recent one being Europe Product Week.
Placement Assistance
-
Carefully crafted program such as Career Launchpad which will help the candidates to polish their Resume & LinkedIn profiles.
-
Participate in mock interviews & get job-ready.
-
Look into the job opening portal to find your perfect role.
Lifelong Community Support
Life-time access to the resources, content and community support to clear your doubts.
Admission Process
STEP 1
Fill the Application Form
Apply by filling a simple online application form.
STEP 2
Eligiblility Test
Attempt the eligibility test to get shortlisted for the admission procedure.
STEP 3
Start Learning
Get your offer letter and access to your dashboard and begin your journey with starter kits.
Program Fee
Program Fee
INR 1,80,000+GST
*No cost EMI options available.
Student Reviews
Frequently Asked Questions
Program Pre-Requisites
1. Do I need to have prior product management experience to enroll in the program?
No, the program is experience agnostic, all the topics will be covered from scratch and every individual from any field of work is eligible for the program.
2. What is the minimum system configuration required?
Any latest processor (i3/i5/i7) with 2.0Ghz clock speed and 4GB RAM (Minimum), 8GB (Recommended).
Syllabus & Projects Covered
1. How many case studies can I expect to work on?
In Executive Program in Product Management, you will have access to more than 35 case studies, Mission: Design Discovery, and Capstone Project to provide a better understanding of the real-world applications of product management concepts.
2. What's the difference between case studies & projects?
Case studies are targeted towards concept validation and limited to only a single concept. However, projects are targeted to overall learning and are more of a combination of multiple topics.
3. What all topics are covered in the Executive Program in Product Management Program?
Download our latest program brochure &
curriculum.
Time Commitment
1. How much time I have to spend every week?
Daily 30 mins of prep time is required. You can choose to practice, read, or watch videos, and on weekends one must attend 2 hours of live classes on both Saturday & Sunday.
2. What is the duration of the program?
The duration of the program is 8 months, every term is approximately 4-5 weeks long.
Why Accredian
1. How's the Executive Program in Product Management program different?
Three things that make this program world class
- Progressive Learning Architecture: Accredian's proprietary Progressive Learning Architecture ensures that irrespective of the background you are from, you will attain mastery in a step-by-step way
- Concept-to-Context®️ Learning Framework: Accredian's Concept-to-Context®️ framework ensures that you are learning every Product Management concept in context of real-world industry problems
- Accredian Career Center: Accredian's mission is to groom Product leaders of tomorrow. Accredian Career Center helps you launch a Product Management career with 100% confidence.
2. Tell me more about Career Assistance?
Accredian offers career assistance through Product Management Career Launchpad. The student gets hands-on experience as a Product Leader with rigorous Resume and Product Portfolio building sessions. You will also learn to create a strong LinkedIn presence and develop top-notch interview skills.
3. What's the refund policy?
Go through our Student Policy link.
Have more queries
related to career or program?
Call us +91 76195-55873 (or)
Schedule call with our experts
E&ICT Academy, IIT Guwahati
Executive Program in Product Management with E&ICT Academy, IIT Guwahati
8 Months | Live Instructor Led | Weekend Online
Talk to Learning Advisor
76195-55873
9 AM - 9 PM IST
Admission Deadline : 30 Jul 2023
E&ICT Academy
IIT Guwahati
Live Classes
8 Months
Next Cohort
24th Sept 2023
Career Services
by Accredian
Program Overview
This Program Includes:
8 Terms - Product Strategy,Growth & Monetization
Learn from the Top Industry Professionals
Duration: 8 Months | Weekend Online
Certification from EICT, IIT Guwahati
Live Instructor Led Classes
Daily Doubt Clearing
Capstone Projects
No Cost EMI upto 12 Months
Placement Support & Assistance
Product Demo Day
1:1 Career Mentorship Sessions
Who Should Join?
Engineers, MBAs, Freshers, Analysts, Leads, Program Managers, Product/Project Managers, or anyone from Non-Tech (Sales, Marketing, Teaching) backgrounds who is interested to learn the building blocks of Product Management.
Job Opportunities
Product Analyst, Associate Product Manager, Product Manager, Senior Product Manager, VP Product Management, Director Product Management, Chief Product Officer.
Want to Know More?
The world needs Product Managers who understand needs,
people, and outcomes to build great products.
- Suchit Majumdar, Chief Product Officer, Accredian.
Program Syllabus
8 Terms
(8 Months)
100+ Hours of
Live Classes
8 Career
Sessions
Term 1 : Introduction to Product Management (4 weeks)
Roles & Responsibilities of a PM
User Research for PMs
Market Research for PMs
Competitive Analysis for PMs
Term 2 : Product Strategy & Roadmap (4 weeks)
What is Product Planning Cycle?
Establishing Product Vision & Mission
Formulating Product Strategy & Product Goals
What is Product Backlog & Roadmap
Term 3 : Design Thinking & UI/UX (4 weeks)
User Experience 101
User Interface 101
Importance of UX/UI for PMs
Designing Mockups, Wireframes, & Prototypes
Term 4: Agile Product Engineering (4 weeks)
Introduction to Engineering for Product Managers
Understanding Microservices & Cloud Services
Waterfall & Agile Methodology
Understanding Scrum & Kanban
Term 5 : Product Marketing & Launch (4 weeks)
Product Development & Planning User Tests
Product Launch & A/B Testing
Data Driven Product Marketing & Consumer Behaviour
Measuring Brand & Impact of Product Marketing
Project: Design Discovery
-
Design Discovery requires one to apply design thinking concepts to create human-centred and action-oriented solutions. As a PM practitioner you will be competing with the best to solve a complex challenge.
Term 6 : Growth & Scaling (4 weeks)
Driving Product Growth
Who is a Product Growth Manager?
Product Growth Strategies
Audience & Channel for Growth
Term 7 : Product Monetization (4 weeks)
Understanding Product Monetization
Decoding Buyer Psychology
Product Pricing Models & Strategies
Measuring Product Monetization Success
Term 8 : Product Leadership (4 weeks)
Business Strategy.
Digital Marketing Strategies for Product Leaders
Building Product Culture - Team, Stakeholders, Skills
Storytelling for PMs
Capstone Project
-
Wittr is a major micro blogging app popular across the globe. The management team has reached out to Accredian PM consultants to help them over come a major hurdle related to declining app usage by its customers.
The company has collected Data and figured that customers have been moving onto a major competitor app because it provides them a micro vlog feature. The company need help from you to strategize, plan and design the new feature in their app as well.
Go ahead and help the company succeed using the new feature
Tools you Will Learn
Completion Certifications
Live Projects and Case Studies
Topic-wise Assignments
Product Demo Day
Faculty & Mentors
Share your Achievements
with Your Professional Network
Globally Recognized Certifications
Unique certification ID
Lifetime Validity
10000+
Professionals Upskilled in Product Skills
55%
Average Salary Hike after Career Transition
2-in-1
Get Certified from both
Accredian and IIT Guwahati
Recent Career Transitions
Beyond the Program Advantage
Learning Resources & Technical Support
Dedicated resource center with 1000+ resources to ease your Product management journey. 24/7 Technical support to answer your queries.
Industry immersion with Top Product Leaders
Monthly Speaker Connect
Your learning isn’t limited to the weekly sessions led by faculty but at Accredian we rope in top Product leaders across the world to help you gain not only practical insights but also prep you for cut throat competition.
International Summits
Every six months, we usually organize Product Week Summits inviting leaders from one diverse geography. Most recent one being India Product Week.
Placement Assistance
-
Carefully crafted program such as career launchpad which will help the candidates to polish their resume & LinkedIn profiles.
-
Participate in mock interviews & get job-ready.
-
Look into the job opening portal to find your perfect role.
Lifelong Community Support
Life-time access to the resources, content and community support to clear your doubts.
Admission Process
STEP 1
Fill the Application Form
Apply by filling a simple online application form.
STEP 2
Eligiblility Test
Attempt the eligibility test to get shortlisted for the admission procedure.
STEP 3
Start Learning
Get your offer letter and access to your dashboard and begin your journey with starter kits.
Program Fee
Program Fee
INR 1,80,000+GST
*No cost EMI options available.
Student Reviews
Frequently Asked Questions
Program Pre-Requisites
1. Do I need to have prior product management experience to enroll in the program?
No, the program is experience agnostic, all the topics will be covered from scratch and every individual from any field of work is eligible for the program
2. What is the minimum system configuration required?
Any latest processor (i3/i5/i7) with 2.0GHz clock speed and RAM 4GB (required), 8GB(recommended).
Syllabus & Projects Covered
1. How many case studies can I expect to work on?
In Executive Program in Product Management you will have access to more than 35 case studies, Mission: Design Discovery, Major Product, and Capstone Product to provide a better understanding of the real-world applications of product management concepts.
2. What's the difference between case studies & projects?
Case studies are targeted towards concept validation and limited to only a single concept. However, projects are targeted to overall learning and are more of a combination of multiple topics.
3. What all topics are covered in the Executive Program in Product Management Program?
Download our latest program brochure &
curriculum.
Time Commitment
1. How much time I have to spend every week?
Daily 30 mins of prep time is required. You can choose to practice, read, or watch videos, and on weekends one must attend 2 hours of live classes on both Saturday & Sunday.
2. What is the duration of the program?
The duration of the program is 8 months, every term is approximately 4-5 weeks long.
Why Accredian
1. How's the Executive Program in Product Management program different?
Three things that make this program world class
Progressive Learning Architecture: Accredian's proprietary Progressive Learning Architecture ensures that irrespective of the background you are from, you will attain mastery in a step-by-step way
Concept-to-Context®️ Learning Framework: Accredian's Concept-to-Context®️ framework ensures that you are learning every Product Management concept in context of real-world industry problems
Accredian Career Center: Accredian's mission is to groom Product leaders of tomorrow. Accredian Career Center helps you launch a Product Management career with 100% confidence.
2. Tell me more about Career Assistance?
Accredian offers career assistance through Product Management Career Launchpad. The student gets hands-on experience as a Product Leader with rigorous resume and Product portfolio building sessions. You will also learn to create a strong LinkedIn presence and develop top notch interview skills.
3. What's the refund policy?
Go through our Student Policy link.
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